About
Too often, our national flag has been misused by people who want to divide us. But the flag doesn’t belong to them — it belongs to everyone who calls this country home. It should be a symbol of pride, welcome, and community. England’s true strength lies in its diversity, and our flag should celebrate that.
A flag should unite the people it represents. Ours should remind us of the creativity, kindness, and strength that come from communities of all backgrounds working together. We want the English flag to be a symbol that everyone feels proud to carry — whether your family has been here for generations or you’ve just arrived.
The purpose of this website is to reclaim and celebrate the flag as a symbol of belonging. Here you’ll find stories, campaigns, and opportunities to get involved — from sharing your own journey to joining community events and showing your support through photos, art, and merchandise. This space is here to inspire pride in our shared future, under one flag that truly represents us all.
Learning from the Past, Building for the Future
We recognise that the history of the British Empire includes painful chapters — times when injustice, exploitation, and harm were carried out in Britain’s name. But today, Britain has become a very different place. We live in a time of peace, where our country is learning from the past and building a future based on fairness, respect, and inclusion. The flag should reflect this progress and the values we hold now.
- Freedom of speech — the right to share ideas, speak openly, and be heard.
- Freedom of religion and belief — everyone can practise their faith, or none, in peace.
- Equality and human rights — protection under the law regardless of race, gender, sexuality, or background.
- Diversity and multiculturalism — a society enriched by people from many cultures and heritages.
- Public services for all — the NHS and community support that look after everyone.
- Culture and creativity — world-leading music, literature, art, and sport shaped by diverse voices.
- Community and solidarity — people coming together in times of need, showing kindness and resilience.
Let’s not turn back the clock. Our flag should never be a tool for hate or division. Instead, it can stand for the freedom, diversity, and unity we’ve worked hard to build. By standing together, we keep moving forward — towards a future where everyone belongs.
Stories
Amira Khan
Age: 29
From: Pakistan → Manchester
Story: Amira came to the UK to study biomedical sciences at university. She loved the opportunities for research and decided to stay, working in the NHS as a lab technician. Outside of work, she volunteers at a local women’s support group and teaches henna art at cultural festivals.
Pride: “I love that in Britain, I can be both Pakistani and British. The flag reminds me that my skills and culture are part of this country’s future.”
Mateusz “Matt” Nowak
Age: 41
From: Poland → Birmingham
Story: Matt first arrived in the UK in the early 2000s for construction work. Over the years, he built his own small carpentry business. His children were born in the UK, and he coaches their local football team every Saturday. His favourite British tradition? The Sunday roast.
Pride: “Britain gave me the chance to build a life for my family. My kids see themselves as both Polish and English — that’s something worth flying the flag for.”
Grace Mensah
Age: 22
From: Ghana → London
Story: Grace came with her family as a teenager when her mother, a nurse, joined the NHS. Grace recently graduated in computer science and is now working at a London tech startup. She’s passionate about coding workshops for girls and is active in community music projects.
Pride: “For me, the flag is about belonging. It says I have a place here — to grow, to give back, and to be proud of both my heritage and my new home.”
Events
Select an Event
We're busy planning some fantastic new events! Our calendar updates frequently, so keep an eye on this space.
Take Part - Get the App
Be part of a growing community that’s redefining what the English flag stands for — unity, diversity, and pride in who we are today. The Our Flag, Our Future app lets you take a photo with the flag, add your message, and share it to show your support for a more inclusive England. Whether your family has been here for generations or you’ve just arrived, this is your flag too.
Take your photo. Share your pride. Join the movement.
Click below to download the free app from google Play.
Only Available on Android